BTS member V continues to extend his influence beyond the music stage. Fresh off his military discharge, the singer is making headlines for a new social media milestone.
According to a report by Allkpop, as of July 4, 2025, KST, V has reached over 68.07 million followers on Instagram. It has reportedly made him the most-followed K-pop soloist on the platform. Moreover, he has been ranked third globally in influencer impact by HypeAuditor. The K-pop artist has surpassed global celebrities like Selena Gomez and Kendall Jenner. He has been placed just behind football icons Cristiano Ronaldo and Lionel Messi.
This new record relatively positions V as the most influential Asian celebrity on Instagram. Notably, this comes after taking a step back from active music duties due to his military enlistment.
Who is BTS' V?
His real name is Kim Taehyung. The singer-songwriter debuted as part of BTS in 2013 under Big Hit Entertainment. Alongside group activities, he has also explored solo projects. He released tracks like "Singularity," "Stigma," and "Love Me Again."
In 2023, before enlisting for military service, he released his debut solo album Layover, which topped charts worldwide. Reports suggest that it was significantly praised by fans and enthusiasts. In December 2023, V began his mandatory military service in South Korea. He was officially discharged on June 10, 2025, along with BTS member RM.
Analytics from SocialBook show that V's average engagement rate is 20.6%, reportedly the highest among global celebrities. His posts frequently receive upwards of 12.5 million likes, with some crossing the 14 million mark. Notably, V restricts comments on most of his uploads.
Allkpop reported that the United States alone accounts for over 12.4 million of BTs' V's Instagram followers. His Instagram account gained 1.22 million new followers in 25 days following his discharge from the military.
According to HypeAuditor's latest ranking of the Top 1000 Most Influential Global Influencers, V is currently third overall. He ranks number one in the global music category. Regionally, he takes the top influencer spot in the United Kingdom and ranks third in both the United States and Brazil.
Fan reactions to V's new Instagram record
Multiple netizens took to X (formerly Twitter) to comment on his latest achievement. Below are some of those remarks:
"Kim Taehyung 100% organic, his authenticity makes him unique, people know it and that’s why they love his style, his music, his image. A favorite son of God. Borahae", praised a fan.
"So excited to see the #3 Most Influential Person in the World on July 6 at 9:30pm KST!!! BORAHAE KIM TAEHYUNG", noted another.
"The father that fathered their father. Oh KIM TAEHYUNG, there's no one like you.", hyped a third.
BTS' V is the global brand ambassador for CELINE. On July 4, 2025, he departed for Paris to attend the CELINE Printemps 2026 fashion show. The event was his first official public appearance since his military discharge.
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