Megan Thee Stallion just cannonballed into the fashion pool with the announcement of her brand-new swimwear line, HOT GIRL SWIM, dropping May 19.
While some fans were busy bookmarking the date and imagining themselves strutting poolside like it’s a runway in Miami, others… well, let’s just say they showed up to the party with shade instead of sunscreen.
The Houston hottie posted a sneak peek of the line on Instagram, think bold colors, high cuts, and poses that scream “I invented summer.” But instead of the comment section being filled with heart emojis and “Yesss Meg!” replies, the vibe turned into an unfiltered roast session, more of a lukewarm girl simmer than a hot girl summer, if you will.
Megan’s swimwear reveal has the internet talking (and side-eyeing)
So what set off this digital bonfire? It started with a few photos of Megan showing off pieces from HOT GIRL SWIM that looked ready to headline a beach club. The styles were undeniably on-trend: cheeky cuts, lots of skin, and that trademark Megan confidence.
But somewhere between the high-cut bikinis and sultry stares, fans decided to light up the comments section like it was open mic night at a comedy club. One moment, Megan was serving body-ody-ody, the next, Twitter and Instagram were flooded with commentary that ranged from brutally honest to straight-up savage.
Some fans accused the line of lacking originality, while others called out what they perceived as Megan’s attempt to rekindle the flame from her 2019 Hot Girl Summer era. The general vibe? “It’s been four years, babe. Let it go.”
One user delivered a jab with surgical precision, writing:
“You can’t wear a Nicki wig and be Nicki.”
Shots. Fired.
While the swimwear may be bold, fans weren’t shy about saying it felt… recycled. The wigs. The poses. The branding. For some, it was all a little too déjà vu. A fan chimed in with a meme-worthy critique:
“It’s giving identity theft.”
And just when you thought it couldn’t get pettier, someone dragged the whole launch back to 2019 like they were stuck in a time machine with no reverse.
“Dragging those 15 minutes of fame back from 2019 to this day...”
Yikes. Someone get that commenter a frozen margarita, they sound parched.
Meanwhile, another fan took a swipe at the quality, claiming the pieces weren’t exactly haute couture.
All from SHEIN.
Look, affordable fashion is great, but this one had "backhanded compliment in aisle five" energy.
And just when Megan stans thought they could rally, someone hit the internet equivalent of an eyeroll with:
“Uh uh not so fast.”
A phrase that works equally well when stopping a toddler or, apparently, a swimwear line.
But the comment that perfectly summed up the exhausted energy of the internet came in like a splash of cold water:
We don’t care.
It’s unclear whether this was said with true indifference or as a defense mechanism to hide secret shopping carts already full of HOT GIRL SWIM, but either way, it hit.
Here’s the thing. Megan’s no stranger to polarizing responses. Whether it’s her music, fashion choices, or simply existing with confidence, she’s consistently walked the line between icon and internet punching bag.
But here’s what we do know: controversy or not, people are talking. And when it comes to launching a brand, especially a fashion line in the influencer economy, that’s more valuable than unanimous praise.
After all, the comment section might be filled with snark, but it’s also filled with attention. And attention sells bikinis.
Will HOT GIRL SWIM be the next big thing or end up buried under layers of sarcasm and SPF 50? Only time and maybe Instagram's shop tab will tell.
But one thing’s for sure: if Megan’s goal was to make a splash, she succeeded, even if half the internet is currently floating away on a raft of memes and passive-aggressive tweets.

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