“Is that his retirement plan?” — fans poke fun as Cristiano Ronaldo launches film studio with Kingsman director Matthew Vaughn

Cristiano Ronaldo has done a lot in his lifetime—five-time Ballon d'Or winner, social media juggernaut, shampoo model, and now… film mogul? The internet collectively raised an eyebrow when it was revealed that Ronaldo is co-founding a film and television studio with director Matthew Vaughn—the stylish mind behind Kingsman and Kick-Ass. Yes, that’s the real Matthew Vaughn. And yes, this isn’t a deleted scene from Zoolander 3.

The studio, named Armada, aims to produce family-friendly blockbusters with global appeal. If you’re wondering whether Ronaldo plans to cameo as a secret agent who only speaks in brand endorsements—honestly, same. @GodofPs5 summed it up perfectly under the announcement:

“Is that his retirement plan?”.

Retirement plan or mid-career plot twist, CR7's latest move has definitely kicked off more than just a new business venture—it’s sparked a meme-worthy meltdown online.

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From footballs to film reels, Cristiano Ronaldo trades goals for scripts in a surprising cinematic crossover

It all kicked off when @Dexerto tweeted the news, with fans giving us a mixed bucket of responses—managing to still somehow be hilarious. Some fans were… cautiously optimistic? Or maybe just unhinged with anticipation:

“This is gonna be the most watched movie of all time” -@zouthflorida

“Whhhhhhaaaaaaatttt? 😲😲😲-”-@BCAmati

@luanaxbelle couldn’t resist bringing Messi into the mix (because of course):

“This is why Messi is the goat”

Some takes were confused, some chaotic, all hilarious:

“most random ass collab I think I’ve ever seen”-@tigerwav

“Football players are known to be really good at ‘faking’ etc so yeah.”-@ThatGuy044

“we don't know where this man belongs anymore 😭"-@onlyoneg10

And let’s be honest—not everyone was buying the Hollywood dream:

“Ronaldo should just stay in his lane” -@JaneeMetaX

“Oh christ Ronnie popping up in films now!? 😭😭"-@jamiejammo7

@kuaroo_ even looked ahead to the inevitable CR7 biopic and posed the important casting question:

“If this leads to a CR7 bio movie, I wonder who would play Ronaldo… 😏”

In short, the vibes were a mix of hype, confusion, and top-tier internet comedy. Cristiano Ronaldo might be chasing Oscars now, but at least the memes are already award-worthy.

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From pitch to picture: What we know about Armada and its ambitions with Cristiano Ronaldo

The studio is called Armada (no relation to space fleets—though who knows, with Ronaldo involved). It’s being launched in partnership with director Matthew Vaughn and producer Jillian Apfelbaum under Vaughn’s production banner. Their first project? A film titled Argylle, a slick spy thriller starring Henry Cavill, Dua Lipa, and Ariana DeBose—basically the Avengers of stylish British cinema.

While Ronaldo won’t be acting (yet), his involvement reportedly focuses on building an entertainment brand rooted in feel-good, globally accessible stories. The goal? Bridging cultures, continents, and fanbases through film—basically scoring cinematic goals now.

It's not Ronaldo's first off-field venture—he already has a fragrance line, hotels, gyms, and an unmatched social media presence. Adding "studio founder" to the résumé feels absurd and oddly on-brand. Whether this ends up as the Space Jam of football or a streaming sleeper hit, one thing’s clear: Ronaldo is not here to play it safe.