'%20x='0'%20y='0'%20height='100%25'%20width='100%25'%20%0A%20%20%20%20%20%20%20%20%20%20xlink%3Ahref='data:image/jpg;base64,/9j/2wBDAAYEBQYFBAYGBQYHBwYIChAKCgkJChQODwwQFxQYGBcUFhYaHSUfGhsjHBYWICwgIyYnKSopGR8tMC0oMCUoKSj/2wBDAQcHBwoIChMKChMoGhYaKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCj/wAARCAAIAAoDASIAAhEBAxEB/8QAFgABAQEAAAAAAAAAAAAAAAAAAAIG/8QAIBAAAQMEAgMAAAAAAAAAAAAAAgEDBgAEERIHISIxMv/EABQBAQAAAAAAAAAAAAAAAAAAAAH/xAAWEQEBAQAAAAAAAAAAAAAAAAAAARH/2gAMAwEAAhEDEQA/AItePpVHXDV63Zv3TaNkEtXPrxyC+k1TbrVMdVnjgUrdMnDho7muy5eHOVpSm0Y//9k='%3E%3C/image%3E%3C/svg%3E)
Justin Bieber has been in the news lately, and this time, the Canadian superstar caused a splash on the internet when he announced that he was cutting ties with his Drew House Fashion House.
Drew House was cofounded by Justin Bieber and his then-stylist, Ryan Good, in 2018, but it was officially launched in 2019 as a streetwear brand.
The fashion brand is a unisex clothing house that focuses on creating casual, comfortable, yet stylish pieces that strive to enhance community and self-expression in its wearers. Drew House produces fashionable streetwear pieces characterized by their relaxed silhouettes, oversized designs, and use of neutral tones like gray, black, and beige.
The brand is often described as minimalist and low-fuss, and its pieces are usually distinguished by its signature yellow smiley face logo, which was designed with Bieber's middle name, ‘Drew,’ in the middle.
More details on Justin Bieber's exit from Drew House
Justin Drew Bieber, popularly known as Justin Bieber, announced that he had broken ties with his Brand, Drew House, via his official Instagram account on Thursday, April 10, 2025. In the now-deleted post, Justin states that he is no longer 'involved’ with the brand and urges his fans to stop patronizing it.
“I JUSTIN BIEBER AM NO LONGER INVOLVED IN THIS BRAND. DREWHOUSE DOESNT REPRESENT ME OR MY FAMILY OR LIFE. IF YOUR ROCKING WITH ME, THE HUMAN JUSTIN BIEBER, DONT WASTE UR MONEY ON DREWHOUSE,” the 31-year-old pop star wrote over a screenshot of Drew House's Instagram account.
This message comes after a cryptic post was shared by the Love Yourself crooner on Friday, April 4, 2025. The post featured an animated video of Justin burning down a house filled with numerous Drew House items before joining his wife Hailey Bieber and his infant son Jack Blues as they stroll toward a new building. The video ends with a black and white image of the words ‘SKYLRK.’
In a 2019 interview with GQ, Bieber's co-founder, Ryan Good, revealed that Justin was the brain behind every aspect of Drew House, from its formulation to its launch.
“He called me over to his house and said, ‘This is what I want to do and I want you to creative direct it,’ and hit me with the idea of what we should do, and laid it all out pretty simplistically and pretty specific, but pretty in depth,” the 41 year old stylist said.
“He's got a great instinct. It’s not just his impact, but his actual eye for fashion is one of the most valuable tools that our brand has.”
“It's cool, him and his wife and their impact on fashion from an eyeball standpoint,” Ryan added.
Trending
At the time of writing this article, neither Ryan Good nor any Drew House representative has released an official statement concerning Justin Bieber’s latest posts.
Your perspective matters!
Start the conversation
