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Travis Scott has teamed up with State Farm Apparel for a new release. State Farm is an American insurance and financial service company; however, the company also provides a range of fashionable branded apparel, including sweatshirts, t-shirts, polos, hoodies, hats and beanies, dress shirts, workwear, and jackets.
The brand’s collaboration with Travis Scott resulted in a stylish varsity jacket unveiled during Travis Scott’s appearance at Coachella. This collaboration comes a few months after the Sicko Mode hitmaker created a buzz with his highly anticipated single, 4x4, which dropped on January 24, 2025. Travis also announced in March that he will drop a new compilation album called JACKBOYS 2 soon.
More details on the Travis Scott x State Farm Varsity Jacket
Travis Scott collaborated with State Farm apparel to release a limited and exclusive varsity jacket. The jacket was unveiled at the Cactus Jack Activation on the first weekend of the Coachella festival, which began on Friday, April 11, and will end on April 13, 2025. During a press interview with the Desert Sun, Paul Tollett, president of Coachella’s organizing team, described the Cactus Jack Activation as an “immersive experience.”
”It’s a little too early to give any details, but I think it’s the most significant experience the festival has ever had. Anything that gives you a chance to walk around and see something that’s interesting, that’s what discovery is all about.”
The jacket was spotted on ‘Jake of State Farm,’ who complemented the jacket with a pair of trucker sunshades, showcasing a more stylish side to the apparel. The State Farm x Cactus Jack varsity jacket is an exclusive one-of-one piece that can only be won, not bought, at the 2025 Coachella.
The jacket comes in a predominantly red color scheme, accentuated by white detailing visible on the sleeves, collar, buttons, sides, and back of the jacket. Other details featured in the jacket's design include side pockets and signature branding logos from both brands.
Travis Scott at Coachella 2025
The ragers are pumped up about Travis headlining two weekends at Coachella after his eight-year hiatus from one of music’s biggest festivals.
Scott announced his 2025 Coachella appearance via an Instagram post, which he captioned:
“NEW CHAPTER NEW PERFORMANCE NEW COACHELLA BY LA FLAME AND CACTUS JACK FIRST OF ITS KIND PS YALL GOT TILL APRIL CAUSE IM COMING.”
The posts suggest that La Flame would be entering into another era in his music career, keeping his fans on the edge of what they should expect from his forthcoming project.
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On April 10, 2025, Coachella released a star-studded lineup of artists who would also perform at the festival's weekend, including Green Day, Lady Gaga, and Post Malone, among others.
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